Stay Cooler This Summer

July 19, 2010

Cleco’s 10th annual Fan Drive wrapped up recently and it was a huge success.  They distributed more than 1,500 fans free to the council on aging and other social service organizations around the state.  With the help of the fans, senior citizens can fight off the hot …Read More

And the votes are in…

July 18, 2010

Checked out the recent Ochsner Hospital or Tobacco-Free Living interactive ad campaigns?  Well, apparently a lot of folks have and they loved them.  So much so they voted the two campaigns 1st and 2nd place in the Best Online Ad …Read More

Ballista StormShear Animation

July 11, 2010

The Morgan + Company digital team recently completed a project for our client Ballista Storm Systems and their StormShear.  Very interesting product and extremely versatile.  Its made of advanced materials and protects windows and openings of condos and store fronts.  And when not in …Read More

Renee Stuart Tapped For Market Insight

June 23, 2010

Our director of media buying was recently tapped by Media Life Magazine for an article on the state of media buying in the New Orleans market.  (Click logo above to read.)  Its nice to know that our media planning and media buying skills are not only appreciated by our clients but also by our industry …Read More

Engagement

June 9, 2010

Communicating a brand shouldn’t be a about running a bunch of ads.  Its about creating an experience between what the brand stands for and those that matter the most.  As such our media planning and buying team studies every opportunity to create a way to transcend the wallpaper and static ads.  Recently our director of digital media Damien LaManna worked with …Read More

The Other E.D.

June 6, 2010

As a local business in the heart of New Orleans, we certainly have a vested interest in the economic development and revitalization of our region. In the past, our work with Louisiana Economic Development and New Orleans Conventions and Visitors Bureau was more than just about helping a client market their brand, it was about a demonstrating a …Read More

Launch of Film Acting DVD website

May 25, 2010

Recently, Morgan + Company developed TheCraftofFilmActing.com in support of the launch of “J. Patrick McNamara Presents The Craft of Film Acting DVD.” You may know Patrick McNamara as Bill’s dad from the pop culture classic “Bill & Ted’s Excellent Adventure.” …Read More

Overlooking the obvious

We’ve all seen the disaster unfolding on our coast as BP and its partners in crime try to plug the well.  And as each day passes, BP’s image becomes tarnished more than the wetlands that their oil is slowly killing.  But given the scale of their organization, you would think that wouldn’t be the case.  Such an entity would be on top of the spin control of their brand and not leave a stone unturned.  Think again.  Read this article and follow @BPGlobalPR …Read More

Interactive Creative

May 18, 2010

Did you overhear the ad execute at this year’s @SXSW Interactive say “Online Banner Ads Don’t Work”. Reminiscent of when Bono once said, “It wasn’t Napster that was killing the music industry, it was crap music that was killing the music industry.” …Read More

Crawfish Boil

Nothing like a little crawfish boil to celebrate spring time.  Well it wasn’t that little with 125 pounds of crawfish, potatoes, corn, sausage and all the other good stuff.  A few pictures of the Morgan + Company team relaxing with a few pounds and some beverages.  …Read More

Winner Winner

March 1, 2010

That’s right, Saturday night produced two winners for Morgan + Company at the New Orleans Ad Club’s annual ADDY Awards Show.  Our own Damien LaManna took top honors in the Agency Media Person Of The Year category for his work as our Director of Digital Media, overseeing all things “D” on behalf of our clients.  And Eric Morgan landed …Read More

Have an emergency?

No one likes to make a visit to the E.R.   But for those who are making the trek, we were able to get them to come to our client Louisiana Medical Center & Heart Hospital’s E.R. over the other 4 options in the area.  With a recently expanded E.R. department and more beds to fill, we spent most of the summer and fall of 2009 rolling out branded awareness …Read More

Mardi Gras Party

February 16, 2010

To break up the year round excitement of marketing, advertising and communications planning, we throw a little get together for the Endymion parade and this year’s was a great time.  The weather was amazing, even if …Read More

Raised Floor Living

February 1, 2010

We recently launched an initiative that utilized some cool interactive tactics.  Instead of the old standby strategy of driving people to a website for Southern Forest Products Association’s Raised Floor Living campaign, we brought the site to the people.  By employing expandable ad units, the …Read More

The Ultimate Endorsement?

January 9, 2010

How about this for an endorsement – Barack Obama on a billboard in Time Square wearing your jacket during his trip to the Great Wall in China.  I’m sure that will grab some attention and sell a few jackets.  Well it did grab some attention – from the White House.  Turns out that the Weatherproof brand …Read More

Is there any bottom?

November 2, 2009

A recent article from the Wall Street Journal highlights the endless decline of newspaper circulations.  Some points worth noting: For the last 6 months the average weekday newspaper circulation dropped almost 11%; the San Francisco Chronicle’s circulation dropped 26% and the Miami Herald’s …Read More

Track Record

August 23, 2009

I’m not sure if its a testament to the work we we do, the clients we partner with or the people inside of Morgan and Company (maybe a combination of all of the above).  But for a second year in a row Morgan and Company made the Inc. 5,000 list for growth from 2005 to 2008.  …Read More

We are shaped by our surroundings

July 29, 2009

This has never been more true to me than on the car ride home yesterday.  I picked up my little girl from daycare and while in route to the house I suddenly recalled having forgotten to take care of something earlier in the day.  Ok, I forgot to order the sandwiches for my monthly poker game.  …Read More

There are no boundaries

This article in yesterday’s Wall Street Journal demonstrates that there really are no boundaries left for those of us in the world of marketing.  I don’t necissarily agree with this approach to selling a movie (or any product for that matter) but I can see how a case can be made for incorporating such a tactic.  …Read More

Innovators

July 22, 2009

Under the leadership and hard work of our very own Damien LaManna, Net2NO was named an Innovator of the Year by New Orleans CityBusiness.  Congrats to Damien and the rest of the folks at Net2NO for their role in building a greater social change agents and tech experts community in New Orleans.