Media Strategy, Insight & Resources
Curious about the landscape of media, advertising, and digital? Check out the blogs and thoughts of our expert team!
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Why You Should Buy Banner Ads
In today’s advertising campaigns, an increasingly larger percent of budgets are being allocated towards online tactics. Digital tactics have long…
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Budgeting Time Is Over
Let’s talk Strategy: Do’s and Don’t for Healthcare Marketing in 2017 Do understand your audience. While you’ll want to connect…
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Planning For Podcasts
While podcasts are nothing new, over the past couple years their popularity has been skyrocketing. All indicators point towards significant…
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Taking Care of Business- There’s an App for That
Have you ever taken inventory of the number of apps you use in a week? I came up with about…
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Focused On Feet
As a Digital Media Planner, it’s my job to ensure that our clients are getting the most from their advertising…
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Tis The Season
During the holiday season, how do you reach your audience without getting lost in the noise? Are you looking to…
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System Update
Your system needs an update. The computer alerts you as you’re shutting down or you get an email from the…
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Champagne taste on a beer budget? No problem.
“I want to advertise our new product and I have $12,000. Is that enough?” In 2016, with tight budgets, growing…
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World Series of Advertising
The 2016 Fall Classic features the clash of two teams with a combined 178 years of championship drought. The Cubs’…
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How effective is your targeted advertising if your target is on the move?
Why do some media executions fall flat and others have that special something that captures the moment? You have worked…
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